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	<title>Turn Your Contacts Into Cash</title>
	<link>http://contactsintocash.com</link>
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		<title>How To Follow Up With Impact</title>
		<description><![CDATA[Countless millions of hours and dollars are  				wasted at networking events every year. Obviously as a trainer  				on the subject I&#8217;m not saying that networking doesn&#8217;t work. It&#8217;s  				incredibly powerful if you know how to do it the right way.
However most peoples  				networking efforts are completely lost because of one simply  				mistake&#8230; they don&#8217;t follow up. Or they follow up in a very  				ineffective way that actually leads to resistance and 				loss of trust.
Based on my experience I would say that  				90-95% never ...]]></description>
		<link>http://contactsintocash.com/2010/09/20/follow-up-with-impact/</link>
			</item>
	<item>
		<title>How Referral Marketing Can Tilt The Playing Field in your Favor.</title>
		<description><![CDATA[If you want to smash the competition,   				referral marketing could be the answer to your marketing  				problems especially if you are a business with a small (or no)  				budget
There are at least six main reasons referral marketing is one of  				the most cost effective ways to build a small to medium sized  				business and level the playing field with the “big guys” or even  				tilt it in your favor.
1. Higher Closing Rate.
Prospects will almost always trust you more when a product or  ...]]></description>
		<link>http://contactsintocash.com/2010/09/20/how-referral-marketing-can-tilt-the-playing-field-in-your-favor/</link>
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		<title>9 Referral Marketing Strategies You Can Take To The Bank.</title>
		<description><![CDATA[ 1.  				Set A clear Target:
You can  				only hit a target if you know it. The more clear you are about  				your goals the more effective your referral marketing campaign  				will be.
2. Track and Measure.
Unbelievably few companies actually  				measure the effectiveness of their referral marketing  				strategies.
But how are you going to to improve your results if  				you don&#8217;t know what works best? WELL ..YOU CAN&#8217;T. You can only  				improve what you can measure.
3. Define who your best referral is.
Define specifically who is ...]]></description>
		<link>http://contactsintocash.com/2010/09/20/9-referral-marketing-strategies-you-can-take-to-the-bank/</link>
			</item>
	<item>
		<title>Selling Sucks, Networking Rocks!</title>
		<description><![CDATA[Unless  				you have lived in a cave for twenty years you already know that the  				world is changing at a mind-boggling speed. Old ways of thinking  				and behaving are fast becoming obsolete or ineffective.
One of the areas that are experiencing a big  				shift is in Business Networking vs Selling.
In my humble opinion networking is becoming  				THE way of building business In today’s world for many different  				reasons.  				At the same time traditional selling is becoming less  				and less effective.
Why? Mostly because our ...]]></description>
		<link>http://contactsintocash.com/2010/09/20/selling-sucks-networking-rocks/</link>
			</item>
	<item>
		<title>Business Networking Succeeds Where Selling Fails</title>
		<description><![CDATA[(But know it&#8217;s weakness or you will  				fail with networking too)
Networking really is one of the most powerful  				ways to generate lots of hot leads, create powerful connections  				that can open closed doors and simply get what you  				want in life, and not just in business, but in any situation.
Why is networking so powerful? Well&#8230; basically  				we tend to buy from and recommend people that we know like and  				trust. Trust has become a bigger and bigger factor because  				people have experienced so ...]]></description>
		<link>http://contactsintocash.com/2010/09/20/business-networking-succeeds-where-selling-fails/</link>
			</item>
	<item>
		<title>The Top Six Ways To Break The Ice With a Stranger!</title>
		<description><![CDATA[
I get these question  	all the time: “What do I say when I meet people the first time?
How do I break the ice?”
People think the  	perfect opening will solve everything, but I&#8217;m sorry to break
the bad news: There are no perfect openings and even if there were they
wouldn&#8217;t work without the ingredients I&#8217;m about to share with you. 
Whether you become a  	master at breaking the ice will not depend as much on the words you use as your attitude and ability to be present and observant.
Your ...]]></description>
		<link>http://contactsintocash.com/2010/09/19/the-top-six-ways-to-break-the-ice-with-a-stranger/</link>
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